Invest in a gift card program, and you can realize the following benefits:
Customization:
Choose from a variety of designs, and then add your name or logo. Or, create your own cards based on custom artwork.
Flexibility:
Let customers decide on the amount they wish to load or reload onto the gift card (from $1 to $250).
Reduce Fraud:
Gift cards have enhanced security, and have no value until activated by staff at the time of purchase.
No change or cash back:
With gift cards, the outstanding balance remains on the card, so you never have to give cash
back.
Increase sales:
Over 47%1 of customers spend more than the initial face value loaded on the gift card.
New merchandise:
Attract new customers and increase impulse purchases by prominently displaying gift cards at
the point-of-sale and around your store or restaurant.
Powerful promotion tool:
Offer gift cards to reward top customers (i.e. receive a $10 gift card for every purchase
you make over $200)
Now Reloadable
1OmniCan National Telephone Survey, May 2004. Completed by Leger Marketing